Deliverables

Label Design Brand Guidelines

Walther Strong

A specialist adhesives manufacturer, creating innovative products for the construction industry.

Objectives

Help to establish Walther Strong as the Go-To market leader for adhesive products. Refresh their Brand Guidelines and design a new product label, applied across the full Walther Strong inventory, to improve brand recognition and convey their premium quality.

Outcomes

“We came to Koan with an idea of how we wanted our products to look on the shelves—and George and Sid took that vision and ran with it. They came back with some brilliant concepts, and after weeks of hard work, we ended up with a new look that we absolutely love.

Throughout the whole process, Koan were super responsive and always seemed one step ahead. Rebranding can be a stressful experience, but working with them made it feel a whole lot easier—we knew we were in good hands.

We couldn't be happier with how everything turned out, and we're really grateful for all the time, effort, and creativity George and Sid poured into this project.

Since launching the new branding, we've had amazing feedback from both retailers and customers—it's given our products a real edge on the shelf. Koan really understood what we were going for, and we'd definitely work with them again.”

Walther Strong Team

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