Problem Solvers
Every business has the same core marketing problem – you have to convince customers of the benefits of your product before they get the opportunity to consume it.
Koan Creative was established to help good businesses solve this problem, by providing the basic marketing infrastructure needed to convince customers of a product’s quality before it gets the opportunity to speak for itself.
We have worked with Veritas from their inception, helping them to build a brand that stands for impeccable quality of care.
Designing and developing an effective website was vital for their business model, as they employ a paid search strategy for client acquisitions. We ensured that their website had a clear user interface, that delivered clinical information in a simple manner, whilst highlighting their USPs.
Branding Design Web
Our work aimed to deliver a playful brand, that challenged the reputational problems of the recruitment industry, and reflected the colourful personality of the Treo team. Their work relies on building personal relationships, so they needed something which represented their character.
We created a website that could appeal to both businesses and job-seekers, and designed a prospecting brochure to help outline and justify their services.
Branding Design Web